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Posted by on Feb 22, 2010 in BlaBla, Current Events | 3 comments

This Is The Truth About The Lost Generation Video

Voted recently posted about the “Lost Generation” sort-of-palindromic video made by a 20-something that went viral over on YouTube on his Letterdash/Blogs24/I’m Not Entirely Sure Where blog.

And whilst the execution of the Lost Generation video is very effective, and the words chosen by it’s creator are original, the very clever technique itself is not.

Truth is (ha-ha, see what I just did there?!), she borrowed the idea from an Argentine political campaign advert made in 2006. “The Truth” advert was produced by ad agency SAVAGLIOTBWA, Buenos Aires for the RECREAR political party and formed part of their “Lopez for President campaign”. The advert went on to win a Silver Lion at Cannes 2006.

You can see the original (although translated to English) advert over on the AdLand site.

The original words are very effective too. And strangely apt for use here in South Africa at the moment. I’ve reproduced the text here, with relevant changes to South Africa, and invite you to insert your own choices in the appropriate * places:

This is the truth.

If we * turn things upside down (* Jacob Zuma/Julius Malema/the ANC/Helen Zille/the DA continue/s to)
we can’t be the best country in the world.

I would be lying to you if I said that
South Africa has a great future ahead;
that we will be a safe country;
that our economy will be strong;
that our children will be healthy, get an education and have jobs.

Before anything you must know
our country does not deserve such things.

And I am convinced of this because I know the South African people:
Corruption and hypocrisy are in our nature.

I refuse to believe under any circumstances that
we could be a great country in the coming years.

Thanks to the people’s votes * (* for Zuma/Malema/the ANC/Zille/the DA)
this country is sinking to new depths, but
there are even more surprises to come.

South Africa has only one destiny
and, whether we like it or not,
this is what is real.

You should know that I believe exactly the opposite…

This is what is real.

And, whether we like it or not,
South Africa has only one destiny.

There are even more surprises to come.

This country is sinking to new depths, but
Thanks to the people’s votes * (* for Zuma/Malema/the ANC/Zille/the DA)
we could be a great country in the coming years.

I refuse to believe under any circumstances that
Corruption and hypocrisy are in our nature.

And I am convinced of this because I know the South African people.

Our country does not deserve such things.

Before anything you must know
that our children will be healthy, get an education and have jobs;
that our economy will be strong;
that we will be a safe country.

South Africa has a great future ahead.

I would be lying to you if I said that
we can’t be the best country in the world
If we * turn things upside down (* Jacob Zuma/Julius Malema/the ANC/Helen Zille/the DA continue/s to)

This is the truth.

3 Comments

  1. HA! I frikkin knew you'd know this!!!!! I wanted to paste a little, "BLA knows this", in the bottom of my post just to prove it.

    You did speak of this once, I can not remember were or when.

    VERY GOOD return post, well done.

    I also see FLY is back……….

    • “BLA knows this”. Story of my life dude, story of my life. It's a cross I bear with great humility.

      Good to see that Fly lives to write again. But, as noted, I knew this too. For those unenlightened do go read Fly On The Walls' missives – I like the way he thinks. Here: http://blogs.gotravel24.com/flyonthewall

      and tell him Bla sent you. He'll know what you mean.

      • He does have a funny way of being in places most people would like to…

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